Fundrise ‘Tests the Waters’ Before Moving Forward With Shaw Project

by Shilpi Paul

Fundrise 'Tests the Waters' Before Moving Forward With Shaw Project: Figure 1
1539 7th Street NW

In advance of their next investment offering, a vacant two-story building at 1539 7th Street NW in Shaw, the folks at Fundrise have launched an effort aimed at gauging interest in a property before moving ahead full steam on a crowdfunded investment initiative.

When Fundrise launched in August, it made headlines for allowing DC-area residents to buy $100 shares in a building at 1351 H Street NE and become part owners in the food and fashion market planned for the address. In a few months, Fundrise reached its investment goal of $325,000.

This time around, they are assessing interest first with a so-called “Test the Waters” program.

“Prior to undertaking the extensive financial effort to complete this process, we are ‘testing the waters’ to ensure there is sufficient investment demand of no less than $300,000 to justify both the time and cost incurred,” noted Fundrise on their site.

With Test the Waters, interested investors visit the Fundrise website and indicate both if they are considering investing and what their investment will be. This time around, Fundrise is upping the minimum cost per share and offering more concrete information on the return on investment. As opposed to a $100 buy-in at 1351 H Street NE that yielded a mysterious return, Fundrise is now asking investors to buy shares at a cost of $1,000 to $5,000 a piece, with a projected return on investment of 8 to 12 percent. They predict that investors will make their money back in 3 to 5 years.

The Miller brothers, who founded Fundrise and Popularise, are also touting their developer credentials on this site. WestMill Capital Partners will be acting as the developers of 1539 7th Street NW, and has a page outlining their history and previous projects.

It appears that WestMill Capital Partners will have more control over what the new property becomes, as opposed to 1351 H Street NE, which was shaped by the results of a poll. According to the website, 1539 7th Street NW will be “boutique retail,” with a retail/restaurant or temporary office tenant. WestMill Capital Partners is planning minor renovations.

Fundrise hopes to reach $300,000 before moving forward; so far, investors have indicated that they will invest $97,000.

See other articles related to: shaw, popularise, fundrise

This article originally published at https://dc.urbanturf.com/articles/blog/fundrises_new_project_crowdsources_interest_before_investment/6554

1 Comment

  1. Citybeautiful21 said at 9:27 pm on Wednesday January 23, 2013:
    Do you have to be a District or VA resident to invest? Or can you be from anywhere?

DC Real Estate Guides

Short guides to navigating the DC-area real estate market

We've collected all our helpful guides for buying, selling and renting in and around Washington, DC in one place. Visit guides.urbanturf.com or start browsing below!

Northern Virginia

Profiles of 14 neighborhoods across Northern Virginia

Looking to Give People A Reason to Stay Past 6pm
Happily Straddling the Line Between City and Suburb
Columbia Pike
Arlington’s Neglected Stepchild is Getting a Makeover
Crystal City
Turning Lemons into Lemonade
Lyon Village
Developing An Air of Exclusivity?
Hitting Its Growth Spurt
An Urban Village Hitting Its Stride
Del Ray
Virginia’s Small Town Near the Big City
Eisenhower Avenue
The Vibrancy Might Take a Few Years
The Quiet Neighborhood By the Beltway
Old Town
Mayberry By The Potomac
132 Commerical-Free Acres
Downtown Falls Church
Staying the Same in the Midst of Change
Tysons Corner
Radical Change Could Be On The Way

See more Northern Virginia »


Profiles of 14 neighborhoods in suburban Maryland

Small-Town Living in the State Capital
Bedroom Community Gets Buzzing Cache
Cabin John
In With The New While Maintaining the Old
Chevy Chase
Affluence, Green Lawns and Pricey Homes
Downtown Silver Spring
Experiencing a Resurgence After a Bumpy History
A Suburb on Steroids
Rockville Town Square
Despite the Dynamism, Still Somewhat Generic
Takoma Park
More Than a Little Bit Quirky
A Foodie Magnet on the Verge of Change
Capitol Heights
Kudzu, Front Porches and Crime
Glass Half Full or Half Empty?
Mount Rainier
Artists, Affordable Homes and A Silo Full of Corn
National Harbor
A Development Rises Next to the Potomac
Riverdale Park
A Town Looking For Its Identity

See more Maryland »

Northwest DC

30+ neighborhood profiles for the city's biggest quadrant

16th Street Heights
DC's Sleeper Neighborhood
Where (Almost) Everyone Knows Your Name
AU Park
One of DC’s Last Frontiers Before the Suburbs
DC’s Northern Neighborhood on the Cusp
DC’s 535 House Neighborhood
Cathedral Heights
Do You Know Where That Is?
Chevy Chase DC
Not to Be Confused With the Other Chevy Chase
Cleveland Park
Coming Back After A Rough Year
Columbia Heights
DC’s Most Diverse Neighborhood, But For How Long?
An Island of Serenity East of the Park
Dupont Circle
The Best of DC (For a Price)
Foggy Bottom & West End
Where the Institutional Meets the International
Forest Hills
Ambassadors and Adventurous Architecture
Foxhall Village
350 Homes Just West of Georgetown
Friendship Heights
A Shopping Mecca With a Few Places to Live
History, Hoyas and H&M
Glover Park
One of DC’s Preppier and More Family-Friendly Neighborhoods
A Posh View From Embassy Row
LeDroit Park
A Quiet Enclave in the Middle of the City
Logan Circle
Trendy Now, But Not By Accident
Mount Pleasant
Sought-After Homes Surround Main Street in Transition
Mount Vernon Triangle
From Seedy to Sought-After
The Long, Skinny Neighborhood at the City’s Northwest Edge
Park View
It’s Not Petworth
Penn Quarter/Chinatown
DC’s Go-Go-Go Neighborhood
Getting a Vibrancy of Its Own
The Duke’s Former Stomping Ground
Shepherd Park
DC’s Garden of Diversity
Spring Valley
A Suburb With a DC Zip Code
Not To Be Confused With Takoma Park
Not Quite Like Its Neighbors
U Street Corridor
The Difference a Decade Makes
Woodley Park
Deceptively Residential
Adams Morgan
No Longer DC’s Hippest Neighborhood, But Still Loved by Residents

See more Northwest DC »

Southwest DC

The little quadrant that could

Southwest Waterfront
A Neighborhood Where A Change Is Gonna Come

See more Southwest DC »

Northeast DC

Profiles of 10 neighborhoods in NE

New Development Could Shake Up Pastoral Peace
A Little Bit of Country Just Inside the District’s Borders
Not to Be Confused With Bloomingdale
Fort Totten
Five Years Could Make a Big Difference
H Street
A Place To Party, and To Settle Down
The Northeast Neighborhood That Few Know About
Michigan Park
A Newsletter-On-Your-Doorstep Community
Evolving from a Brand to a Neighborhood
Ripe for Investment Right About Now
The Difference 5 Years Makes
Big Houses, A Dusty Commercial Strip and Potential

See more Northeast DC »

Southeast DC

6 neighborhoods from Capitol Hill to East of the River

Capitol Riverfront
Still Growing
Hill East
Capitol Hill’s Lesser Known Neighbor
Congress Heights
Gradually Rising
Notable for Its Neighborliness
Historic Anacostia
Future Promise Breeds Cautious Optimism
Eastern Market
A More European Way of Living

See more Southeast DC »