Study Shows Homes Marketed Through the MLS Sell for 16.98% More
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Bright’s On/Off MLS Study reveals that the median price for homes promoted through the multiple listing service (MLS) was nearly 17% higher than homes sold off-MLS.
What does the power of the Multiple Listing Service mean for consumers? Bright MLS has always known the power of the MLS network, and past studies have shown that homes shared cooperatively on the MLS sell for more. Bright’s footprint covers three major Metropolitan Statistical Areas (MSAs), providing the data to support a comprehensive study to examine home sales results.
A diverse team of experts assembled and analyzed data from across the coverage footprint compared sale prices for homes promoted through the MLS with comparable homes sold off the MLS.
The findings are clear: homes promoted through the MLS sell faster and for more money. Information is the lifeblood of a market, and at Bright MLS, our purpose is to share information that empowers buyers and sellers.
Cooperation amongst the brokers and agents who are Bright MLS subscribers is one of the pillars of our organization, and we strive to ensure an open, clear, and competitive housing market for all. The valuable findings in this report conclusively demonstrate the power of this cooperation and the benefits of an efficient and accessible market.
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This article originally published at https://dc.urbanturf.com/articles/blog/study-shows-that-homes-marketed-through-the-mls-sell-for-1698-more/18555.
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