DC's Newest Apartment Concession: A Trip to Cuba
A rendering of the penthouse at The Hendrix.
Along with more creative apartment amenities emerging on the market in DC, rental concessions such as a free month of rent or waived application fees are being replaced by more exciting options.
For example, Ditto Residential is taking a new approach to leasing up the just-opened Hendrix apartment complex on Florida Avenue NE — by offering every new tenant that signs a lease a free trip to Cuba.
story continues below
loading...story continues above
“We discussed how we could do leasing incentives differently than you see in a traditional apartment building,” Ditto marketing director Callie Bruemmer explains. The answer was to team up with DC-based El Camino Travel to offer new tenants a trip to Cuba.
With the easing of US-Cuba relations starting in 2014 and the subsequent loosening of travel restrictions, El Camino saw its first trip to Cuba sell out within 48 hours. Now, anyone who signs a lease at the Hendrix during the month of February (for a lease term beginning prior to April 1st) will be able to select one of six upcoming trips to the island nation this year.
Similar Posts:
- Parking-Light H Street Project Will Come with a Slew of Transit Concessions
- DC’s Newest Apartment Amenity? The Uber Waiting Room
See other articles related to: ditto residential, florida avenue
This article originally published at https://dc.urbanturf.com/articles/blog/ditto_and_el_camino_travel_team_up_to_offer_cuba_trip_as_rental_concession/12182.
Most Popular... This Week • Last 30 Days • Ever
It has been a good start to the year for high-priced homes in the DC region.... read »
Roadside Development filed a sketch plan with Montgomery County this month for the 30... read »
The Matthew is located on 9th Street, overlooking the iconic Naylor Court and neighbo... read »
This week's Best New Listings include an award-winning craftsman, a condo in a former... read »
Construction continues humming along on several developments on the uppermost stretch... read »
- $2.5 Million and Up: Luxury Home Sales Rise 20% in DC Area in 2024
- A First Look At The 525-Unit Development That Will Incorporate Silver Spring's Tastee Diner
- Nine Stylish Condominiums Debut in Shaw's Iconic Naylor Court
- Best New Listings: A Home On The Hill With a Pool?
- The 1,600 Units In The Walter Reed/Takoma Development Pipeline
DC Real Estate Guides
Short guides to navigating the DC-area real estate market
We've collected all our helpful guides for buying, selling and renting in and around Washington, DC in one place. Start browsing below!
First-Timer Primers
Intro guides for first-time home buyers
Unique Spaces
Awesome and unusual real estate from across the DC Metro